Frost & Sullivan’s Global Research Platform

Frost & Sullivan is in its 50th year in business with a global research organization of 1,800 analysts and consultants who monitor more than 300 industries and 250,000 companies. The company’s research philosophy originates with the CEO’s 360-Degree Perspective™, which serves as the foundation of its TEAM Research™ methodology. This unique approach enables us to determine how best-in-class companies worldwide manage growth, innovation and leadership. Based on the findings of this Best Practices research, Frost & Sullivan’s analyst research recognizes Livio Radio with the 2012 North American New Product Innovation Award in Internet Radio.

Significance of the New Product Innovation Award

Key Industry Challenges

The automotive industry in North America faces major challenges in Smartphone-vehicle integration due to ever-changing applications on the phones and difficulty for automotive manufacturers to keep up with and integrate them. At the same time, Smartphones have also become a major cause for concern due to these apps distracting drivers. The ability to support different types of third-party applications and languages in the global marketplace poses yet another key challenge for developers and manufacturers. Frost & Sullivan’s market research suggests that understanding users’ behavior and developing interactive systems requires more coordination and superior engineering expertise.

Livio Radio has developed a new, comprehensive product, Livio Connect, which will be the key to addressing this market gap between apps and hardware. The company is boosting its long-term sales and profits by developing a new technology that improves the performance of existing products and reduces distractions for drivers. It also meets the specifications of original equipment manufacturers (OEMs) and aftermarket installers. Frost & Sullivan firmly believes that forward thinking and innovation, as exhibited by Livio Radio, is paramount to growth in today’s highly dynamic Mobile Application market.

Key Benchmarking Cri teria for the New Product Innovation Award

For the New Product Innovation Award, the following criteria were used to benchmark Livio Radio’s performance against key competitors:

• Innovative Element of the Product

• Leverage of Leading-Edge Technologies

• Value Added Features/Benefits

• Increased Customer ROI

• Customer Acquisition/Penetration Potential

Decision Support Matrix and Measurement Criteria

To support its evaluation of best practices across multiple business performance categories, Frost & Sullivan employs a customized Decision Support Matrix (DSM). The DSM is an analytical tool that compares companies’ performance relative to each other with an integration of quantitative and qualitative metrics. The DSM features criteria unique to each Award category and ranks importance by assigning weights to each criterion. The relative weighting reflects current market conditions and illustrates the associated importance of  each criterion according to Frost & Sullivan. Fundamentally, each DSM is distinct for each market and Award category. The DSM allows our research and consulting teams to objectively analyze each company’s performance on each criterion relative to its top competitors and assign performance ratings on that basis. The DSM follows a 10-point scale that allows for nuances in performance evaluation; ratings guidelines are shown in Chart 1.

Chart 1: Performance-Based Ratings for Decision Support Matr ix

This exercise encompasses all criteria, leading to a weighted average ranking of each company. Researchers can then easily identify the company with the highest ranking. As a final step, the research team confirms the veracity of the model by ensuring that small changes to the ratings for a specific criterion do not lead to a significant change in the overall relative rankings of the companies.

Best Practice Award Analysis for Livio Radio

The Decision Support Matrix, shown in Chart 3, illustrates the relative importance of each criterion for the New Product Innovation Award and the ratings for each company under evaluation. To remain unbiased while also protecting the interests of the other organizations reviewed, we have chosen to refer to the other key players as Competitor 1 and Competitor 2.

Criterion 1: Innovative Element of the Product

Livio Radio’s new product, Livio Connect API is a middleware framework protocol that permits hardware to remotely control and connect to smartphone applications. It is the first major technological improvement in the Internet Radio and Service category that uses a connection to allow smartphone infotainment applications to play in the car and be controlled by buttons directly in the head unit. The Livio Connect mobile application and hardware networks are connected with the API. Livio Connect’s mobile application network conforms to third-party hardware products and delivers infotainment applications for various car OEM stereos, headphones or speakers. The Livio Connect API is the only aftermarket brand set up for third-party applications and vehicles.

Criterion 2: Leverage of Leading-Edge Technologies

One of the major advantages of Livio Connect is that it enables information from apps such as song titles or album art from smartphone applications to be displayed and changed in external electronics like car stereos, remotely. Applications playing through the car stereo (i.e., in a Default Setting or Factory Setting Mode) can be customized by users through buttons such as radio presets, thumbs up, bookmarking, etc. To reduce the development,test, and validation steps required to add applications to the hardware, Livio has preintegrated CSR connectivity software solutions in its Livio Connect API. This product is available within the CSR Bluetooth SDK and the Synergy platforms. The Livio Connect API can also be incorporated on any other platform by designing and developing the same with the Livio’s software development kit, making it convenient for consumers.

Integrated Apps provided by many audio software/protocol companies rely on 3rd party companies to collect apps and distribute them to the car audio companies which later get integrated into the system hardware of the OEMs like Ford and GM. This is where Livio Connect differentiates itself since it does not depend upon 3rd party app suppliers and content creators.

Frost & Sullivan is convinced that this will have a significant impact on the Internet Radio and Service market. Livio Radio’s advanced technological platform developed through strategic alliances makes it the undisputed leader in the Internet Radio Application market. This gives Livio Radio an advantage over other competing brands in positioning Livio Connect as the premier product favored by OEMs and aftermarket installers.

Criterion 3: Value-Added Features/Benefits

One of the issues facing the car audio industry is the inter-operability problem, which comes into play when various apps having different link protocols are running in the same device. This interferes with the device’s smooth functioning and simultaneous running of the apps in a seamless manner. Livio Connect happens to solve this issue as Livio Connect is using one standard language to connect enabled apps with the approved device.

Targeted advertising will be accessible through Livio Connect partner, TargetSpot for mobile application network partners. This will make the streaming service available to the customers who will then be able to choose to include ads through TargetSpot. The ads will generally be inserted into the stream at a natural point. Additional visual components are available, but most of the ads will be audio only.

In addition, Livio Radio’s software development kit libraries enable users’ applications to communicate with Livio Connect API compatible devices. One API provides access to the growing number of mobile apps included in the Livio Mobile App Network. The Livio Car Internet Radio App is available in 22 languages and it supports subscription-free radio stations from around the world. Livio’s app launcher feature automatically finds new applications and lets users decide which app will start when their car starts.

Criterion 4: Increased Customer ROI

The advantage of being a Livio Connected app is that the apps consumers want to and are currently using will work in more vehicles and with more consumer electronics devices. By working with CSR (Livio Radio’s bluetooth technology partner), Livio Radio intends to grab

substantial market share in the In-Vehicle Software market through the realization of a valuable revenue stream as Livio Connect will receive licensing fees for its usage across apps. CSR provides a unique part number that allows Livio Connect to fit into CSR’s connectivity software solutions for production purposes.

To capitalize on current market opportunities, Livio Radio has developed a partnership with both AirKast and TargetSpot. The strategic alliance between Livio Radio and AirKast will give Livio Radio an upper hand to work with 60 of the world’s largest media brands associated with AirKast. TargetSpot’s partnership with Livio Radio will permit drivers to continue to listen to IP radio stations for free and the stations to target drivers with advertising. No other company has made a similar new product that matches the product innovation of Livio Connect.

Criterion 5: Customer Acquisition/Penetration Potential

Livio Connect enables a plethora of smartphone apps to be upgraded and new apps to be continuously downloaded and managed, based on popularity and the utility of the app. Livio Connect gives the liberty to infotainment app entities to retain their brand value as the system acts simply as an enabler of various participants involved in the value chain. Thus, the infotainment app entities are completely free to integrate Livio Connect in the audio hardware seamlessly without the fear of its own brand dilution.

Interactivity, connectivity, as well as intelligent customization features, put Livio Connect on a pedestal compared to the other products in the marketplace. Livio Radio’s customer acquisition strategy is well placed. Livio Radio’s customer-centric tools, such as emulators and validation tools, allow prospective customers to build and test the compatibility of the software (i.e., apps) quickly. Such superior technical support and engineering expertise will enable Livio Connect to become the smartphone app of choice for the tech-savvy consumer. Livio Connect is compatible with iOS and Android in WP7 and RIM Smartphones.

Conclusion

With an acute focus on innovating newer technologies and making Internet radio products easier to use, Livio Radio has emerged as the leader in the North American Internet Radio industry. Livio Connect stands out for its innovations in supporting different mobile phone operating systems and safely delivering a network of applications to consumers while they are driving. The Livio Radio team believes in making devices that offer more music with less effort. Based on Frost & Sullivan’s independent analysis of the North American Internet Radio market, Livio Radio is recognized with the 2012 New Product Innovation Award.

The CEO 360-Degree Perspect iveTM – Visionary Platform for Growth Strategies

The CEO 360-Degree Perspective™ model provides a clear illustration of the complex business universe in which CEOs and their management teams live today. It represents the foundation of Frost & Sullivan’s global research organization and provides the basis on which companies can gain a visionary and strategic understanding of the market. The CEO 360-Degree Perspective™ is also a “must-have” requirement for the identification and analysis of best-practice performance by industry leaders.

The CEO 360-Degree Perspective™ model enables our clients to gain a comprehensive, action-oriented understanding of market evolution and its implications for their companies’ growth strategies. As illustrated in Chart 4 below, the following six-step process outlines how our researchers and consultants embed the CEO 360-Degree Perspective™ into their analyses and recommendations.

Critical Importance of TEAM Research

Frost & Sullivan’s TEAM Research methodology represents the analytical rigor of our research process. It offers a 360-degree view of industry challenges, trends, and issues by integrating all seven of Frost & Sullivan’s research methodologies. Our experience has shown over the years that companies too often make important growth decisions based on a narrow understanding of their environment, leading to errors of both omission and commission. Frost & Sullivan contends that successful growth strategies are founded on a thorough understanding of market, technical, economic, financial, customer, best practices, and demographic analyses. In that vein, the letters T, E, A and M reflect our core technical, economic, applied (financial and best practices) and market analyses. The integration of these research disciplines into the TEAM Research methodology provides an evaluation platform for benchmarking industry players and for creating high-potential growth strategies for our clients.

About Frost & Sullivan

Frost & Sullivan, the Growth Partnership Company, enables clients to accelerate growth and achieve best-in-class positions in growth, innovation and leadership. The company’s Growth Partnership Service provides the CEO and the CEO’s Growth Team with disciplined research and best-practice models to drive the generation, evaluation and implementation of powerful growth strategies. Frost & Sullivan leverages 50 years of experience in partnering with Global 1000 companies, emerging businesses and the investment community from more than 40 offices on six continents. To join our Growth Partnership, please visit http://www.frost.com.

BEST PRACTICES RESEARCH

© 2012 Frost & Sullivan 1 “We Accelerate Growth”

Please Contact: Nicole Yelland

nicole@livioradio.com

Office: 248-591-0333 x890

www.LivioConnect.com

LIVIO JOINS THE GENIVI ALLIANCE

Livio driving more apps into more cars through industry alliance

Detroit, July 24, 2012 – Livio today announced it has become a GENIVI member, joining 167 current partners on the open-source development platform.

Livio is working on GENIVI platforms to include integration of Livio Connect with the goal of reducing work for car stereo manufacturers, automotive original equipment manufacturers, and mobile app developers.

Livio Connect is a technology that connects apps to cars, eliminating the need for constant support and one-on-one integration between apps and car stereos. It was first used in Livio’s consumer product, the Bluetooth Internet Radio Car Kit, now for sale at Walmart.

GENIVI is an automotive infotainment platform based on the Linux operating system. Automobile manufacturers and their suppliers are beginning to use the GENIVI platform as a common framework for their products and services.

“Joining GENIVI was an easy decision.  GENIVI’s goals are complementary to our current strategy for connecting apps to cars and what we believe is the right way for the industry to move forward,” said Livio founder and CEO Jake Sigal.

“Livio represents an excellent example of the non-traditional automotive suppliers that GENIVI enables,” said GENIVI Marketing Director Joel Hoffmann. “By opening up the code and specs to all levels of developers, GENIVI will help the automotive industry close the gap between automotive and CE innovation.”

The GENIVI Alliance is defining an industry standard, creating less work for automotive companies while simultaneously reducing development costs and accelerating innovation.

About Livio

Metro-Detroit-based Livio was built in the guest bedroom of Livio founder and CEO Jake Sigal’s home in 2008 on the foundation of “More Music, Less Work.” Today, those words remain more than a catchy slogan. It’s a philosophy, a way of life that drives Livio employees and a growing list of breakthrough products. Whether they’re moving technology forward with products sold under the Livio consumer brand or creating common-sense solutions for business customers through Livio Connect, a day’s work at Livio means everybody hustles. It’s about streamlined engineering, fewer headaches for their customers, and putting an end to unnecessary product hassles. Livio collectively fights above its weight class in the pursuit of American innovation, giving their big-name business partners the freedom to do what they do best. More information can be found at www.LivioConnect.com and www.Livio.com.

FOR IMMEDIATE RELEASE

Please Contact: Nicole Yelland

nicole@livioradio.com

Office: 248-591-0333 x 890

TuneIn and Livio Connect give drivers the world of radio

New Livio API in TuneIn service offers access to 60,000 global radio streams, two million on-demand programs

DETROIT, June 6, 2012 /PRNewswire – Livio Radio and TuneIn at the 2012 Telematics Update Detroit today announced TuneIn is joining the Livio Connect software network, providing consumers access to the leading service for listening to music, sports and news from all over the world in a safe environment while driving with a Smartphone supporting either iOS or Android TuneIn applications.

Additionally, Livio and CSR announced the availability of the Livio Connect API in the production ready RoadTunes ADK 3.0 release.  Livio Connect brings safe Smartphone app interaction while driving, starting with Internet radio, mapping apps controls to the built in buttons on your car stereo

Livio Connect is a middleware framework protocol that enables hardware devices and mobile apps, now including TuneIn, to connect to and interact with one another. The protocol acts as a common language that allows users to enjoy 60,000-plus radio stations on TuneIn through hardware devices enabled through Livio Connect.

“Helping TuneIn get into more dashboards is the perfect example of our mantra of ‘More Music, Less Work.’ This deal’s been in the making for a long time, and as one of our first partners, it’s great to finally publically announce it,” said Jake Sigal, founder and CEO of Livio Radio.

“TuneIn continues to focus on the safest way to bring the TuneIn services into vehicles,” said Carl J. Rohling, Vice President of Business Development, TuneIn.  “TuneIn will continue to support platforms like Livio Connect, which provide safe and seamless access to TuneIn for major OEM’s.”

Demonstrations of Livio Connect are being held at the Livio Radio booth #27 at the 2012 Telematics Update in Novi, Mich. TuneIn will also be exhibiting at booth #20.

About Livio

Metro-Detroit-based Livio was built in the guest bedroom of Livio Radio founder and CEO Jake Sigal’s home in 2008 on the foundation of “More Music, Less Work.” Today, those words remain more than a catchy slogan. It’s a philosophy, a way of life that drives Livio employees and a growing list of breakthrough products. Whether they’re moving technology forward with products sold under the Livio Radio consumer brand or creating common-sense solutions for business customers through Livio Connect, a day’s work at Livio means everybody hustles. It’s about streamlined engineering, fewer headaches for their customers, and putting an end to unnecessary product hassles. Livio collectively fights above its weight class in the pursuit of American innovation, giving their big-name business partners the freedom to do what they do best. More information can be found at www.LivioConnect.com and www.LivioRadio.com

Please Contact: Nicole Yelland

nicole@livioradio.com

Office: 248-591-0333 x 890

www.LivioConnect.com

LIVIO CONNECT SQUASHES COMPETITORS IN FROST & SULLIVAN REPORT

Research firm picks Livio Connect API for 2012 New Product Innovation Award

New Orleans, May 8, 2012 – Livio Radio today announced that it has received the Frost & Sullivan 2012 New Product Innovation Award for the Livio Connect API.

Livio Connect, first seen in Livio Radio’s Bluetooth Internet Radio Car Kit, is commonsense technology that connects apps to cars, eliminating the need for constant support and one-on-one integration between consumers’ smartphone apps and hardware devices. It acts as a common language, allowing products to communicate securely cross-platform, leaving the app and hardware developers to focus on making what they make best.

Products considered for Frost & Sullivan Awards are put through the research firm CEO’s 360-Degree Perspective™, which serves as the foundation of its TEAM Research™ methodology. This unique approach enables the firm to determine how best-in-class companies worldwide manage growth, innovation and leadership.

“We’ve been demonstrating the benefits of Livio Connect for almost three years and finally we have third-party validation on why those benefits are better than the competition. It’s great to win an award, but even better when we can explain in detail why we won, boom!” Livio Radio founder and CEO Jake Sigal said.

Frost & Sullivan scored Livio Connect higher in every area over competitors, including innovation, leading-edge technologies, value-added features, increased customer ROI and  customer acquisition/penetration potential. Some of the value-added services tied into the API include partners such as AirKast, CSR, jacAPPS, Live365 and TargetSpot.

Demonstrations of Livio Connect will be available at the International CTIA Wireless 2012 in the Automotive Solutions Showcase, which runs May 8-10, 2012, in New Orleans, La.  More information about Livio Connect is available at www.LivioConnect.com.

About Livio Radio

Founded in 2008, metro-Detroit-based Livio Radio has already developed a list of successful Internet radio products through ongoing relationships with major broadcasters. The company remains committed to connecting apps to cars in an easy, scalable and safe way, and to offering more music and less work to both end-consumers and business partners. More information is available at www.LivioConnect.com.

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Please Contact: Nicole Yelland

nicole@livioradio.com

Office: 248-591-0333 x 890

www.LivioConnect.com

LIVIO RADIO’S JAKE SIGAL TO JUDGE CEA’S EUREKA PARK CHALLENGE

New York, New York, April 16, 2012 – Livio Radio today announced company founder and CEO, Jake Sigal has been named a judge for the CEA Eureka Park Challenge to be held during Consumer Electronics (CE) Week.

Building off the success of Eureka Park at the 2012 International CES, this competition will showcase innovative new technology products and services from the hottest companies and start-ups right on the CEA Line Shows floor on June 27-28. After online judging, 10 finalists will be selected to participate in the “Eureka Park Challenge” on the show’s main stage. These companies will also be featured within a two-day interactive exhibit area and competition, with live on-stage presentations to determine the top company. Winners of the Eureka Park Challenge will receive free booth space at the 2013 International CES. Innovators such as these are the future of our industry and they are a major attraction for the media and retail community who are eager to be the first to find out “what’s hot, new and next” in consumer technology.

“I started Livio at CES in 2008 and it’s an honor to support innovation, technology, and small business through Eureka Park,” Livio Radio founder and CEO Jake Sigal said.

About Livio Radio

Founded in 2008, metro-Detroit-based Livio Radio has already developed a list of successful Internet radio products through ongoing relationships with major broadcasters. The company remains committed to connecting apps to cars in an easy, scalable and safe way for both and offering more music and less work to end-consumers and business partners. More information is available at www.livioradio.com

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http://www.geeknewscentral.com/2012/01/24/the-kit-by-livio-radio/

http://kurthanson.com/news/livio-radio-pushes-new-technology-connect-smartphone-apps-cars

http://thedroidguy.com/2012/01/ces-2012-livio-radio-puts-grooveshark-in-the-car-with-three-months-free/

http://www.geekazine.com/video-pod/livio-radio-turn-your-car-into-kit-ces-2012